It’s nice to be indy sometimes. Here’s the ad CNN can’t afford to play; it targets Cigna CEO H. Edward Hanway’s astronomically high salary to make the point about cost inflating and unfair profiteering.
I wonder: Does not playing it give it more buzz? I’d wonder what the numbers are from the internet, but doubt that it does. (And stay tuned for an in-depth interview on this character, and others like him, in our next full issue–August 15.)